Sat. Jul 20th, 2019

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50% of the Ownership of Domino’s Pizza Was Traded for a Vw Beetle

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50% Of The Ownership Of Domino's Pizza Was Traded For A VW Beetle

Imagine trading 50% of the ownership of Domino’s Pizza for a VW Beetle, a used one at that. Is it something that you would do, or even consider doing? Well certainly not today, but place yourself in the shoes of one of the co-founders of the then young company, without the benefit of knowing the future, and perhaps your point of view would be different. Hindsight, after all, is a wonderful thing.

We’re well versed in the tragic stories of individuals and companies that make seemingly sane decisions one day, only to have it bite them in the rear later on. Some of the most notable examples would have to be Excite rejecting an offer to buy Google for $1 million, Blockbuster rejecting an offer to buy Netflix for $50 million, and the big ones, Ronald Wayne selling his share in Apple for $800 and Nolan Bushnell turning down one third of Apple for $50,000. Disasters such as these make for amazing reading, but could you imagine being in their shoes?

Domino’s Pizza needs no introduction. They are one of the world’s leading fast food chains, acting as the savior of oh so many parties over the decades. But as big and successful as they are today, it wasn’t always that way. In fact, Domino’s was at one stage a floundering, solitary pizza shop run by two brothers.

Way back in nostalgic 1960 America, two brothers, Tom and James Monaghan, bought a small pizza shop in Ypsilanti, Michigan, called DomiNick’s. A small purchase by today’s standards, they paid only $900 for the pizza outlet, securing the purchase with a $75 down payment security.

Like all small business owners, they hoped for success. Who could blame them? But success isn’t always guaranteed, and in an industry such as restaurateur’s, excessive work at horrible hours is demanded. After only eight months in the small business, one of the brothers had had enough. James wanted out.

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